We're all busy creating content. However. Are we losing the opportunity to engage (to connect) with our audience? Are we spending so much time shipping new articles, new infographics, new (dare I say it) podcasts that we're missing out on the ability to utilise that content as topics of conversation?
It's a word that I feel uneasy with 'expert.' The days of clambering to be seen as an expert is meaningless. We're going to knock this one down.
On this show we share our perspective on the question, "Why should you blog?". How often should you blog? The important thing to remember...
This week we discuss the opportunities that are available to you outside of blogging. Here's your Marketing Homebrew.
Marketing guru Peter Drucker said, “Efficiency is doing things right; effectiveness is doing the right things.” That's it, lets focus on doing things right.
Here we talk about what we, as marketers and business owners, can learn from the homebrew revolution.. This isn't about following the instruction manual...
None of the content you create means anything unless you have an audience. Hope you enjoy this show, I find this topic fascinating.
How many businesses dig deep and truly understand their customers. This show we're going to get serious about the word insight.